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Photography: the killer app

The first section of this Curve report focuses on social photography, how it is changing the meaning of photography in general, and how brands have utilised it for impactful, engaging campaigns read more

Defining wellness: pilates and pizza

Balance is now being redefined by consumers, as fads are out and fun is in read more

Discovery

The explosion of information via the internet has powered discovery as a visual communication trend for travel companies read more

Simplicity / Slowing down

As life speeds up, images of those small moments can help travel marketers to inspire their customers to slow down read more

Exceptional service

Despite the economic downturn, consumers are still seeking seemless service and the ultimate experience from travel read more

Expert Insider: Adrian Cheok

Adrian Cheok on the future of the digital image in a mixed reality world, hyper-connectivity, those Google glasses everyone is talking about, and about a shift in communications from a world of text messages, to a future of taste messages read more

I Did This, I Want This, I Am This

How social media has changed the way we look? Join us on 26 September in Chicago for a panel discussion presented in conjunction with Chicago Advertising Federation read more

Real Life

The food, beverage and personal care products we put into - and onto - our bodies are an extension of who we are and what we believe as individuals and as a society read more

Origin

Origin is not only about a product's source, but also visually demonstrating how it came to be read more

Honest Beauty

This visual communication trend – honest beauty – is about breaking the rules read more

Visualising Sustainability

The evolution of sustainability and how innovative visual language around the interconnection between people, planet and profit can help brands inspire their customers read more

Female Rising

Images of females are changing on all fronts: politically, socio-economically, and culturally. We’re tracking contemporary depictions of women and girls, and witnessing a global sea change. read more

The New Old

The baby boomers once more break ‘the mould of the modern life course’ and with it the widespread belief that life can be enjoyed only by the young. read more

Visualizing Diversity

The representation of gender, age, ethnicities, bodies and lifestyles is a visual trend which can help you connect with your audiences. In this issue of Curve, we identify and examine an ongoing positive movement towards more inclusive communication. read more

Super sensory: Connecting visually with your audience

Pam Grossman, Director of Visual Trends at Getty Images, explores the trend of super sensory visuals and how imagery that is more immersive drives an emotional connection with your audience. read more

Interview: Ami Ronnberg - curator of ARAS and editor-in-chief of Taschen’s Book of Symbols

Getty Images Director of Visual Trends, Pam Grossman, speaks to Ami Ronnberg, editor-in-chief of Taschen's Book of Symbols, about the concept of archetypes as symbols, and how these are playing out in modern visual storytelling and advertising. read more

Webinar: Elevate your content marketing with video

Research has shown that video can increase engagement with content in multiple ways. Watch our webinar with Senior Art Director Alwyn Gosford to discover how to incorporate video into your content marketing strategy read more

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