Show, don’t tell: the rise of visual social media

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A picture really is worth a thousand words. When applied to social media, this statement has never been more accurate.  In an age when written content is no longer king, how can brands utilise visual content to drive communication across their social media channels.

A 2012 report by ROI Research found 44% of respondents were more likely to engage with brands who posted pictures on their social media channels rather than any other type of content. Join us on 14th November to find out how brands can use visual content, and social curation platforms like Tumblr to drive their visual social media strategy and increase customer engagement with their content.

On 14th November we brought together a panel of social media experts from both brands and social media platforms to discuss how visual social media is the breakout trend for 2012.

Watch the video below to find out why a picture is the new status update.

Speaking on the panel:

Alexandre Huot - Head of Social Media, International Olympic Committee
Danielle Strle - Director of Product, Tumblr
Anthony Galvin – Technical Director, R/GA
Zak Akhimien  - Social Media Manager, Getty Images

The event was chaired by:

Robbie Dale, Creative Director at 1000heads

 Event details:

When: Wednesday 14th November, 7pm

Where: Hospital Club, 24 Endell St, London WC2H 9HQ

 

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